Western Roofing: Technology Making a Difference for CentiMark
As a national roofing company, CentiMark Corporation, Canonsburg, Pennsylvania, has a goal of setting themselves apart from every other roofing company. “While CentiMark has many assets, our greatest strengths have always been and will continue to be the dedication and hard work of our associates. Together, we work hard and we work smart.” This statement from the founder, Edward B. Dunlap, is used throughout CentiMark literature. They believe an important key is technology. As an early adopter of technology solutions, CentiMark has not only worked with many technology companies but has also built proprietary software for sales, marketing, and operations. Aerial imagery and aerial measurement reports are important technology tools and ingredients that they use.
Ryan Shinn, CentiMark Corporation Western Group marketing manager out of the Dallas-Fort Worth, Texas, area, stated, “Our customers have all shapes and sizes of buildings, including a large number of multi-story facilities. From a corporate level we want to have as much information as possible on every building before we even step foot on the roof of that building. Safety is always one of our customer’s major concerns. We have known a long time that we had to utilize technology as a tool to truly make a difference in this area. It couldn’t just be cool, but had to solve problems. Our earliest uses of aerial imagery were in conjunction with safety, when we began using PictometryOnline™ in 2009. We were able to see all sides of a building and preview it for safety concerns. Now we are able to share that information with our customers early in the process.”
